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Free tools · Revenue calculator

What's a lift worth?

Most businesses try to grow by buying more traffic. Often the cheaper win is converting more of the traffic they already have. Move the sliders and see.

10,000
1.5%

Orders or qualified leads, divided by visitors.

$180

For lead gen, use what an average lead is worth to you.

+25%

Takes your conversion rate from 1.5% to 1.88%.

Extra revenue per year

$81,000

That’s $6,750 a month from the visitors you already have.

Now$27,000 / month
After$33,750 / month

To get the same result from traffic alone, you’d need 2,500 more visitors every month, and you’d pay for each one.

A model, not a promise. It assumes traffic and order value hold steady while conversion rate improves.

Want the reasoning behind it? Read what a conversion lift is actually worth.

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